I’m going to show you the way i outsource my building links. Yes, I said outsource, but it’s most likely not the type of scary outsourcing that a majority of individuals are thinking about today. This has nothing to do with directory submissions, social bookmarks, blog comments, forums profiles, or any crap that way.
I’m running a small Seo Agency australia wide, and until I will afford to transfer to an expensive office like SEOmoz and hire full time employees, I will have to utilise the opportunities the net offers, in this instance outsourcers.
I’m going to tell you examples and screenshots from the entire process. From your initial search query, to the end-results (links galore!)
The first step, help them to obtain the sites you want links from.
It is a quote from the basecamp project which I have formulated for my link builders.
Below are a few things we need to bear in mind when we are searching for websites to request links from. I will add new observations to this list as we go. When you have inquiries, just reply to this message down below.
Always use Google.com or maybe the Google site to the country we are looking to get links from. For example, once we want Australian sites, please use Google.com.au – Simply because the outcomes may vary from Google.com.ph When we want links from only Australian sites, take advantage of the Internet search operator this way: inurl:.links.html keyword site:.com.au
Link pages on sites are generally called link,links,resources,partners,useful links, etc. To discover these take advantage of the Internet search operator: inurl:.links.html keyword Besides .html, other popular extensions are: htm, xhtml, php, asp, aspx
It is a basic understanding and reference point for your link builders. Should they have inquiries, they add comments for the basecamp thread, and I will answer them, to enable them to always return in and find out the way i want them to find potential link partners.
According to the project we have been working on, I just compile a summary of 800 keywords from the Adwords tool. I trim it as a result of around 50 keywords, which I want them to utilize when looking for link pages. This may keep these busy for weeks, because I permit them to go through the initial few hundred SERPs of each query they make.
Some tools to speed things up for these people would be the Multi-Link Firefox add-on, which automatically opens every result link in the new tab, and also the Raven toolbar, that will allow them to add link requests to the campaign by using a single click. It will likewise tell them if a site was contacted before, and in case we already have a hyperlink there or otherwise not.
For us to keep a reliable rate of link requests each day, a great deal of our emails are templates. Some of the variables from the templates must be personalized for each and every link request, like the page title, first name, their links page URL, our links page offer URL.
For example, within the email header, we love to utilize the websites title: “Regarding the Sydney Blue Widget site”. Or, we all do A/B split testing, we use something such as: “A suggestion for your sydneybluewidget.com.au site” – whatever causes it to be seem more personalized. The templates have markings on the variable places, the location where the linkbuilders must alter the details. This is carried out with Notepad , however right now we’re by using a plugin we just recently discovered called “Canned Responses” for gmail. (learned that little gem through the SEER Interactive blog several weeks ago)
In this instance, I’d offer them the link on our web properties that is relevant for the Sydney small company. We’ve got a great deal of geographical and business niche topical pages on our exchange sites, and small businesses love getting links from all of these sites. Once they’re hooked on the thought of acquiring a link, we make them return the favor by linking from page XYX to the client for your project.
Here is where the quality link building services stops. They’ve found a prospect, they’ve emailed them an offer, they’ve added the request to the Raven link manager and set up the device to ascertain if the hyperlink goes live, and they’ve labeled the conversation as “followup” or “in progress” in gmail. Then when I sign in, I can see exactly which emails have to be actioned.
This is just what the existing inbox appears to be. I’ve cleaned it a little for client privacy reasons.
It seems like it’s time for me personally to action a few of these emails, because there’s a number of people in there that are happy to produce the hyperlinks I requested. As you have seen there’s plenty of responses, and they also keep coming in, which suggests We have to spend several hours daily hustling over email for the best possible links for my clients.
This technique spent some time working quite well for me, and because for the link builders its much more of a numbers game than whatever else, I have got had some exceptional links come from the way we all do this. Not all links will be great links, however, some we get are exceptional.
Just a couple weeks ago I purchased a wonderful link about the homepage of the pagerank 6 .GOV site, with well over 50K backlinks, and my link will be the second link around the page, over the fold, followed, my keywords, in fact it is the only outbound link over a highly relevant site. All because of quick email template. The website link builders take about 3 dexlpky39 per email request, so that’s ~20 an hour / ~160 daily / ~800 a week / ~3200 a month. Having a response rate of ~5%, we’re placing about 160 links each month per link builder.
They get paid $2 an hour, which can be actually higher than the average wage in the Philippines, so they’re quite happy with it. I think it’s worth it. Obviously the followup will be your job, and you will have to convince the site proprietors to get that link up, but isn’t that the fun a part of link-building?